Former Agricore United CEO Brian Hayward Joins Farmers Edge as Chairman
Cision (English) -- September 11, 2012 -- Crop production technology provider welcomes experienced agricultural leader Winnipeg, Manitoba – September 10, 2012 – Farmers Edge, an innovative technology company specializing in crop production applications, today announced the appointment of Brian Hayward as independent director and non-executive chair. Hayward comes to Farmers Edge with 30 years in the agriculture industry having served as CEO of Agricore United, one ofCanada’s most prominent grain handling companies prior to its acquisition by Viterra in 2007.“Brian brings to our board an established and proven track record in agri-business both domestically and internationally”, stated Wade Barnes, President and CEO of Farmers Edge. “We will leverage this experience as we continue to develop innovative services and solutions that provide value for growers inWestern Canada, theUSA,Eastern EuropeandSouth America.”
Farmers Edge uses satellite remote sensed imagery and other sources of data to identify and map variability within a farmer’s field to optimize fertilizer and crop input placement. Growers who use Farmers Edge services see an average of fifteen to twenty-five percent higher net returns through increased yields, better quality grain, and reduced operating costs due to more efficient fertilizer use.
“Through my career I have been involved in many aspects of agriculture business, and I believe that advanced agronomic and data management services are essential for today’s farmers to meet the demands of their evolving agricultural markets,” said Mr. Hayward. "With an increased focus on sustainable agriculture and with the world’s food needs expanding as we grow to eight and then nine billion people, greater efficiency at the grower level will be required. The services and solutions that Farmers Edge provides will help farmers adapt and respond successfully to these challenges .”
Farmers Edge helps its customers to GROW. MORE. PRECISELY. with advanced agronomic services such as Variable Rate Technology. Using scientific tools to identify and map field variability, Farmers Edge optimizes crop inputs, resulting in higher yields, better quality and reduced environmental impact. The Farmers Edge product offering is backed by recognized technical and GIS industry experts, and a state-of-the-art soil, seed and tissue testing laboratory in Winnipeg. Find out more at www.farmersedge.ca (http://www.farmersedge.com/)
Mr. Hayward’s photo (with a link to a hi-resolution file) and biography are attached along with a fact sheet on Farmers Edge. For additional information contact:
Laura Cross
204-292-9282
laura.cross@farmersedge.ca
This information was brought to you by Cision http://www.cisionwire.com
http://www.cisionwire.com/farmers-edge/r/former-agricore-united-ceo-brian-hayward-joins-farmers-edge-as-chairman,c9303155
The following files are available for download:
http://mb.cision.com/Public/4393/9303155/a1018845ae8d1ab2.doc Brian Hayward Bio - Farmers Edge Fact Sheet
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